FWS Weekly Resource Roundup n.5 – Focus on Free Press

FWS Weekly Resource Roundup n.5 – Focus on Free Press

Be Sociable, Share! Tweet I wrote a blog entry recently – “Shout! Scream! Yell! Your Company Depends On It!” – that focuses on the need to make people aware of your existence if you want them to hear your message.  What better way is there for a small business to get their existence noticed than to gain free press. In today’s weekly roundup, we’re going to focus on tools and ways to find reporters and bloggers and how to make yourself known to them – all in the name of gaining free press for your small business. First, when you’re going after free press, let’s make sure you understand how to approach the reporters and maximize your opportunity to be included as a source.  Also, what are some ways – other than the services below – to get mentioned in the press? Proven Tips for Getting Free Publicity on HARO 25 Ways to Get Press for Your Business How Do You Work With Reporters? With A Little Common Sense and Methodology. 11 alternatives for a news release And how about a tool to help you come up with a great headline for news releases and blog articles?  Check out the Emotional Marketing Value Headline Analyzer.  Your headline will be analyzed and scored based on the total number of EMV words it has in relation to the total number of words it contains. Now, how about some tools that will help you get free press?  The reporters and bloggers on most of these sites do not focus on a single industry – or even just business.  They run the gamut from breaking news,...
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